If you don’t want to sound like everyone else, your website can’t look like everyone else’s. It has to communicate who you are — and what you stand for.
Most designers focus on SEO, mobile responsiveness, and slick layouts. Those matter — but performance is only half the job. The other half is storytelling that builds trust.
My story starts in a history classroom. I didn’t study design or comp sci. I studied revolutions, social movements, and narratives.
After grad school, I joined the web team at the U.S. Department of State. Four years later, I became team lead and product owner of State.gov — a 47,000-page site with 79 million visitors a year.
When you land on my site, you don’t just see a layout. You see me: a cat-loving historian who builds with clarity and conviction. Every design choice tells that story — and I do the same for you.
Start Your StoryWhether you want total ownership or an ongoing partnership, there’s a path that fits your story.
Not sure which path to take?
Every plan is built around your story — this just helps you choose how hands-on you want to be.
I build on a modern stack (Eleventy + Decap CMS) for fast, lean, secure sites free from bloated code.
Absolutely. Start small, then scale to Forever or Legacy when you’re ready.
Yes. Blogs, extra pages, dark mode, and more are available anytime.
Your website can finally tell your story — not just sell your services. Let’s build one that sells the one thing your competitors can never offer: you.
Start Your StoryBuilding a website that works is hard. Join our newsletter to get free, actionable tips right in your inbox. We promise no spam, no selling your data. (Unless, of course, you consider cat photos spam.)